Special project for Romanian Police
PROBLEM: Car drivers park their car on the sidewalk, not taking into account the minimum 1 meter needed for pedestrians to walk by (as required by law).
SOLUTION: We proposed to make that distance tangible: by making the flyer 1 meter long. This way car drivers, who usually threw away flyers they find in their windscreen will use the “flyer meter” and keep it in their car.
Translation:
One meter away from the penalty!
Car drivers park their car on the sidewalk, not taking into account the 1 m distance for pedestrian walk.
We wanted to remind them in a practical way about maintaining that distance, when parking.